11: How to Build a Brand, Create a Team, and Get #@&! Done with Jessica Mariko of DRIP | SOSstudio

Build a Brand, Create a Team, and Get Shit Done with Jessica Mariko of DRIP SOSstudio.co-Session11

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DRIP combines performing arts and visual arts designed to excite and move audiences (while supporting their “Drippies” in things they are passionate about). Jessica Mariko talks about their drive as a company, creative constraints, and the power of positive thinking.

.@ILoveDrip's drive as a company, creative constraints, and the power of positive thinking. Click To Tweet

 

Quotes

Do what you are passionate about because you will work the hardest at it, be the best at it. Click To Tweet It's about creating a brand that audience members can follow. Click To Tweet

 

In this episode, you will learn:

  • How Jessica formed DRIP, a multi-sensory theater experience that is an extension of her inner psyche and various skillsets as an artist.
  • How Jessica uses journals, new environments, and window shopping to keep her creative process alive.
  • Why DRIP has a private Facebook group for collaborating.
  • Why diversifying the roles of your company can allow your company that competitive advantage to succeed.
  • How Jessica formed “Creative Constraints” using descriptors, a mission statement, and photos in order to guide her artists and keep branding and new creative consistent.
  • Even if you’re an independent artist, you are creating a brand that audience members can follow and you need a team.
  • Why you need to stop worrying aboyt typos and get#@&! done.

 

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Thanks for Listening!

Thank you so much for tuning in to my talk with Jessica! If you want to add your voice to the conversation, please leave a comment below and we’ll keep talking!

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Thanks again for joining us, and a very special thanks to Jessica Mariko and DRIP. Until next time!

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